From 5 to 7 p.m., customers can bring in their dogs decked out in a favorite costume and compete for prizes in several categories, including scariest, funniest, most creative and the costumed dog that most looks like its owner.
“(Dinner with Your Dog) was actually a big hit,” Neish said. “People really enjoyed it. Mondays were our busiest days, except for weekends, in June and July.”
Wild River Grille’s patio is separate from the restaurant area, Neish said, so there was no conflict with the county’s health codes. She added that the Wild River Grille often had 15 individuals accompanied by their pets.
Proceeds from the summer events, and now Growlloween, benefit local animal charities, Neish said. On Thursday, the $5 entry fee collected from attendees will go to the Shakespeare Animal Fund, which provides assistance to pet owners who need extra help with medications, flea shots and other needs. In June, July and August, Wild River Grille gave donations to the Society for the Prevention of Cruelty to Animals, the Nevada Humane Society and the Shakespeare Animal Fund.
Neish said pre-registration today is encouraged so that she can prepare as needed.
“It’s fun for families,” Neish said. “There’s a lot of people who have dogs in downtown Reno. It’s fun for families and kids like it. It’s also a good way to give back to the community and animal charities.”
Neish said she loves the changing environment of the restaurant business and allowing diners to have their dogs with them adds to that element of change.
“It’s high energy,” she said, adding that a few members of her staff who are not working Thursday will also be at the Growlloween celebration.
For more information or to pre-register for the event, contact Neish at 284-7455 or e-mail firstname.lastname@example.org.